Spread the Word to End the Word is an ongoing effort by Special Olympics, Best Buddies and our community supporters, like Goodwill, to inspire respect and acceptance through raising the consciousness of society about the R-word and how hurtful words and disrespect can be toward people with intellectual disabilities.

Using the term retard or retarded belittles people with intellectual disabilities. Spread the Word to End the Word is a day dedicated to educating people about the negative impact the “r” word has. By eliminating the “r” word from our culture, we can build a more inclusive and caring community.

March 1, 2017  all Goodwill locations will participate and advocate for eliminating the “r” word for our vocabulary.

Goodwill Impact 2016

  •  Goodwill’s Work Experience program enrolled 249 special education high school students from local high schools
  • Work Experience students earned a total of $279,820.25 in wages while gaining hands-on experience in a workplace setting
  • Work Experience is housed at nine locations throughout the Metro area
  • Our AbilityOne contract employs 122 individuals, 96 of which who identify as having a disability
  • AbilityOne employees service over 1.2 million square feet of property in federal buildings located in Omaha, Lincoln and
    Grand Island

Respectful and inclusive language is essential to the movement for the dignity and humanity of people with intellectual disabilities. However, much of society does not recognize the hurtful, dehumanizing and exclusive effects of the R-word.

Language affects attitudes. Attitudes impact actions. Make your pledge for #Respect today at www.R-word.org.