Goodwill Omaha Receives 2020 Best of Offutt AFB Award

Offutt AFB award program honors the achievement.

OFFUTT AFB, April 29, 2020 — Today, the Offutt AFB Award Program announced that Goodwill Industries, Inc., (Goodwill Omaha) has been selected for the 2020 Best of Offutt AFB Award in the Thrift Shops category.

Each year, the Offutt AFB Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the Offutt AFB area a great place to live, work and play.

“We are honored to win this recognition from Offutt Air Force Base, and we are proud to serve the brave men and women who serve at Offutt every day,” said Tobi Mathouser, president and chief operating officer at Goodwill Omaha.

Janelle Ellis, director of retail operations for Goodwill Omaha, agreed and added, “We have wonderful customers stationed at Offutt, and many become regulars in our Bellevue store. As you might imagine, transfers are common in the military; a Goodwill store might be the one thing someone in the military or their spouse feels like they know in a new city. I think they seek out the familiarity and comfortableness that Goodwill provides when they’re in a new place.

“Goodwill is perfect for individuals and families in the military,” Ellis continued. “They move around a lot, and they really become experts at purging nonessential belongings to make moves easier. When they move to a new place, they go to Goodwill for items they need at an affordable price — whether it’s a sofa, a television, or a new wardrobe for a warmer or cooler climate. And, when they transfer away from Offutt, they’re very generous in donating items they aren’t taking with them.”

Offutt AFB Award Program officials gathered and analyzed various sources of information to choose the winners in each category. The 2020 Offutt AFB Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Offutt AFB Award Program and data provided by third parties.


About the Offutt AFB Award Program
The Offutt AFB Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Offutt AFB area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Offutt AFB Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community’s contributions to the U.S. economy.

SOURCE: Offutt AFB Award Program

About Goodwill Industries, Inc.
Goodwill Industries, Inc., Serving Eastern Nebraska and Southwest Iowa, has been a leader in helping people fulfill their dreams through work since 1933. Our mission is to train and employ people with disabilities and others who may be at a competitive disadvantage in the job market. We do this by selling value-priced merchandise at 17 convenient locations in Omaha, Bellevue, Papillion, Fremont, Blair, Gretna and Council Bluffs.

Although many people know Goodwill as a place to donate used clothing and household items, they may not realize that their donations sold in our retail stores fund programs that give thousands of formerly unemployed individuals the opportunity to earn a living and the chance to succeed in life. Goodwill provides opportunities for individuals with barriers to self-sufficiency through a variety of job opportunities and employment programs, including AbilityOne, YouthBuild AmeriCorps, Employment Solutions and Work Experience.

Goodwill is a private, not-for-profit 501(c)3 agency governed by a local board of trustees. We are a member agency of Goodwill Industries International of Gaithersburg, Maryland. Goodwill is also affiliated with the federal Ability One program, which provides jobs for people with severe disabilities at federal facilities. Goodwill is accredited by CARF, the Rehabilitation Accreditation Commission. Learn more at




Customer Appreciation Days!















We would like to say THANK YOU to all of our customers! Because of loyal customers like you, in 2016 Goodwill has been able to provide over 22,000 employment services to people in our community.

Please join us for a 2-day sale! All customers will receive 10% off, and if you are a Goodwill cardholder, you’ll receive 20% off!

During our sale we will be having popcorn, refreshments and we will be doing merchandise credit drawings, goody bags and coloring pages for children.

And don’t forget to also sign up for our big giveaway!

Two lucky winners from each store will receive 20% off for a whole year!


Goodwill Work Experience/Autism Awareness — KETV — 4/3/16

A segment during KETV’s 10:00 p.m. newscast on 4/3/16 highlighted Goodwill Omaha’s Work Experience program and Autism awareness.

KETV’s Julie Cornell visited Goodwill’s Bellevue retail store to meet Work Experience student Kayla Smithberg and asked her how the Goodwill program has helped her plan for the future.  Kayla did a GREAT job!

Special thanks to Kayla, Jake Pederson (WE trainer), Lisa Ayala (Bellevue manager), the Bellevue Retail Crew, and Janelle Ellis (DM) for participating in this media opportunity

Here’s the KETV link:




The BOO!dwill Halloween Costume Contest won’t stay dead, nor should it! Because it’s that time a year again when you need to start thinking “Halloween costume” and “Goodwill” in the same sentence!

Goodwill is an awesome place to shop for Halloween costumes. Are you someone who likes to dream up some creative outfit and enjoys the hunt for just the right pieces? We have nineteen stores around town where you can find those costume ingredients. Or are you someone who just wants a quick and easy costume so you’re not the person dressed up as “suburbanite” or “adult” at the Halloween party? We’ve got plenty of more traditional costumes too! And no matter which camp you fall into, your costume purchases at Goodwill stores help put people to work — and they can win you some treats.

We want to see what you’ve come up with by shopping at our stores, so it’s time show off your costume and win prizes in the process — by entering the BOO!dwill Halloween Costume Contest!

To enter:
1. Between now and 5 p.m. on Monday, November 2, 2015, e-mail a photo of yourself in a costume you either purchased or assembled from items purchased at an Omaha area Goodwill to [email protected].

Updated: This years contest will be based on Facebook likes. Please visit the Boo!dwill 2015 Facebook Album and like your favorite costume. Only “likes” will determine our winner, shares and comments are not needed in order to win..

2. In the email, tell us your name, how to contact you, and at which store(s) you bought your costume.

That’s it! We’ll be sharing the entries as we receive them on our Facebook wall. On Wednesday, November 11, the voting will close, and the top three will all receive Goodwill gift certificates ($100 for 1st place, $50 for 2nd, $25 for 3rd)!

If you have any questions, post them here in the comments or send us an e-mail at [email protected]. And if you’d like some inspiration, check out last year’s finalists or television coverage of some of our Halloween offerings:

Finding Affordable Halloween Costumes a Real Treat – WOWT Omaha
Shop Goodwill for Halloween Costumes – KMTV Omaha

Good luck!